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Affiliate: KJ & Co.

KJ & Co. works with technology businesses to help clients achieve profitable growth. The firm's emphasis is on working with clients to define products that address real market needs and to pursue markets that really need their products. KJ & Co.'s consulting services include the following: identify and evaluate new market opportunities; validate product concepts and prioritize product features; develop go-to-market strategies; recommend pricing; and measure market effectiveness.

Karen Janowski is the founder and principal of KJ & Co. For over 20 years, Ms. Janowski has been bringing new technology products to emerging and established markets in both the business and consumer arenas. She has been a member of the executive management teams (in vice president roles) of Resumix, VideoStream, Quantum Corp. Plus Development, Electronic Arts and other Silicon Valley firms.

KJ & Co. clients include: Caere/ScanSoft, Cisco Systems, Edify Corp., eProNet, Logitech, Ontrack Data International, Palm Computing, Private Express, Visioneer and other software and internet businesses.

Ms. Janowski earned a B.S. from U.C. Berkeley (Phi Beta Kappa) and an MBA from Stanford University.

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"Hanson moved us a giant step forward in defining our business, our new 'category' and our customer targets. She moved us beyond a great concept and product to a serious business focus and market definition. And since she so effectively involved the team in the strategic dialogue, everyone was excited and ready to move forward with the chosen direction. "

Stan Rosenschein
CEO, Quindi.

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